Author(s)

Fei Sun, Cheng Lu, Jiangcheng Xu

Corresponding Author

Fei Sun

Abstract

Traditional cross-border e-commerce entrepreneurship difficulties exist in obtaining good sources of goods, logistics difficulties, long trading hours and slow fund recovery. Based on the current situation of cross-border e-commerce entrepreneurship in China, from the perspective of building an e-commerce platform, this paper proposes a model of export and import business based on cross-border entrepreneurship platform in terms of the actual situation, and makes recommendations.

Keywords

E-commerce, Entrepreneurship Platform, Construction and Management.