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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Practice and Reflection on the Cultivation of Applied Talents in Media Circles in the Era of Media Convergence

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DOI: 10.25236/ietrc.2020.171


Wei Wu

Corresponding Author

Wei Wu


Under the background of the media convergence era, media convergence has become the inevitable trend of the industry in the future. In order to cultivate talents with a higher level of media application, open education should be adopted to improve the cultivation of their comprehensive literature. While introducing professional teachers, we should also improve students’ practical ability. It is necessary to transform and expand theoretical knowledge through practice so as to realize the co-advancement of theory and practice. It is necessary to establish a media practice platform for colleges and universities, strengthen cooperation with enterprises, improve the teaching model, and cultivate more excellent media application-oriented talents.


Media convergence era, Applied talents, Training