Author(s)

Jing Wang

Corresponding Author

Jing Wang

Abstract

"The Belt and Road" is not just a road to economic development, but it also carries the cultural memory of countries along the country. The implementation of "The Belt and Road" initiative should not only pay attention to economic exchange, but also focus on promoting the interaction between Chinese culture and national culture along the Silk Road. The film and television products "going out" into the "The Belt and Road" overall strategic layout, not only brings some economic benefits, but also enhances the influence of film and television culture, promotes the development of China's film culture industry. On the basis of reviewing the status quo of "going out" of China's film and television cultural products, this paper explores the new opportunities and new strategies brought by the development of China's film and television industry.

Keywords

The Belt and Road, Chinese Film, Television Cultural Products.