Author(s)

Zhihui Ma

Corresponding Author

Zhihui Ma

Abstract

With the improvement of China's comprehensive national strength and the development of science and technology, the cross-border e-commerce industry is booming all over China and has become an important strategic emerging industry in China. However, due to the short development time of this industry, there are fewer corresponding talents, which is also an important factor restricting the further development and growth of this industry in China. How to effectively accelerate the cultivation of foreign language talents in cross-border e-commerce industry is the major problem for universities and vocational colleges in our country. Practical teaching by university-enterprise cooperation in higher vocational education could meet the demand for cross-border e-commerce talents, strengthen the training of foreign language skills of students and train the related talents precisely.

Keywords

Cross-border e-commerce; Higher vocational education; School-enterprise cooperation; Talent