Author(s)

Xing Huang

Corresponding Author

Xing Huang

Abstract

Cross-Border e-Commerce is the Result of the Mature Development of e-Commerce and the Product of the Evolution of e-Commerce to Market Segments. under the Tense Situation of International Trade, Countries Have Adopted Implicit Trade Protection Measures to Promote the Development of Their Trade, Which Has Seriously Aggravated Trade Frictions among Countries. Ordinary People and Cross-Border e-Commerce Officially Joined the Ranks of Cross-Border Consumption, Promoting Close Economic Exchanges between Countries. the Research on the Implementation Path of e-Commerce Will Help to Improve the Level and Operational Efficiency of e-Commerce in Chinese Enterprises. under the Background of the Development of Cross-Border Electronic Commerce, the Coordination Problem between Cross-Border e-Commerce and Cross-Border Tourism Has Become Increasingly Prominent. It is of Theoretical and Practical Significance to Explore the Synergy between Cross-Border e-Commerce and Cross-Border Tourism from the Perspective of Mechanism and Path. This Paper Briefly Expounds Cross-Border Tourism and Cross-Border e-Commerce Activities, Explains the Internal Mechanism between the Two, and Proposes the Interactive Path between Cross-Border Tourism and Cross-Border e-Commerce.

Keywords

E-Commerce; Tourism; Cross-Border; Mechanism; Interactive Path