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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Construction of WeChat Platform for Public Art Education in Colleges and Universities under the New Media Environment

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DOI: 10.25236/cstss.2019.067


Ma Yu

Corresponding Author

Ma Yu


With the advancement of science and technology, the integration of information-based teaching and traditional teaching has provided a new opportunity for the establishment of public art courses based on WeChat. As a kind of general education, public art education can be said to be the key to quality education for college students. Its development has always been concerned and valued by the government, social media and scholars. Combined with the development of new media such as WeChat, it has undoubtedly added a new way for the implementation of public art courses. Therefore, the combination of new media and college public art courses has become an important topic in current public art education. The application research of WeChat in the public art curriculum of colleges and universities provides a strong support for the design principles of public art courses based on WeChat and the construction methods of public art courses, and promotes the rapid development of public art education in colleges and universities.


New media environment, college public art education, WeChat platform