Author(s)

Long Tian, Wang Yang

Corresponding Author

Long Tian

Abstract

The so-called visual communication design mainly refers to the forming process of graphical linguistic. Designers need to seek or create the best visual language, by which they highlight their own design ideas and artistic views. Graphic symbols belong to a kind of direct means of expression of visual information. Designers are able to express their emotional attitude existing in their own consciousness by means of this “visual symbolic language” with strong emotional color.

Keywords

Visual communication; symbol design; interaction; analysis