Author(s)

Kun Zhang

Corresponding Author

Kun Zhang

Abstract

With the development of Internet technology, network variety shows are no worse than traditional variety shows in subject matter, mode and innovation. The network variety shows are flourishing, while the traditional variety shows are weak. Under the network era, the traditional variety shows are weak. This paper first defines the concept and form of the traditional variety show, then analyzes the reasons for the weakness of the traditional variety show in the network era, and finally tries to explore the response strategy of the weak appearance of the traditional variety show in the network era.

Keywords

Network era, traditional variety show, weakness appearance, cause of weakness appearance, response strategy of weakness appearance