Author(s)

Xiaohua Hao, Chuanxia Wang

Corresponding Author

Xiaohua Hao

Abstract

The Chinese-style animation has become a hot topic in China’s animation film market in recent years. It is also the dream of Chinese animation fans. From the great upsurge in film watching and mixed market responses of film Big Fish & Begonia, the paper analyzes the essential factors necessary for a successful animation film and explores the orientation of Chinese-style animation and how Chinese-style animation goes through the pioneering period to ushers in the thriving spring of Chinese animation.

Keywords

Big Fish & Begonia, animation film, animation derivatives, Chinese-style animation