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Web of Proceedings - Francis Academic Press

Research on the Right to Know of Consumers in the Network Environment

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DOI: 10.25236/icepms.2018.231

Author(s)

Chen Hongshou

Corresponding Author

Chen Hongshou

Abstract

With the promotion of Internet technology and the popularity of electronic products, online transactions have developed rapidly in China. Online shopping brings great convenience to consumers. However, due to the virtual nature and technical characteristics of online transactions, online transactions also put consumers in a weak position. The development of the online transaction model has brought new challenges to the protection system of consumer rights and interests, which has caused serious damage to the rights of online consumers. The rights to know of consumers are one of the most important rights of consumers. At present, there are few related studies on the right to know of consumers about online consumers. This paper defines the content of the rights to know of online consumers, expounds the performance and reasons of the intrusion of the right to know of online consumers, and puts forward the idea of establishing and perfecting the legal protection of the right to know of online consumers.

Keywords

Online Transactions, The Right To Know of Consumers