Author(s)

Yixuan Liu

Corresponding Author

Yixuan Liu

Abstract

With the entry of information technology into a new era, the social economy has entered a stage of high-quality development. Focusing on adhering to the people-centered development concept, it is necessary to propose communication strategy adjustments and optimization propositions that better meet market demand. Based on the dynamic evolution of economic development under the background of incomplete employment, a theoretical analysis framework for the development of communication strategies is constructed according to the internal logic of communication strategies. This can explain the social and economic development mechanism jointly generated by the participation of government policies and market forces in communication strategy mechanisms and feedback loop mechanisms, and continue to explore the possibility of moving towards high-quality development goals from the perspective of quality changes and practical deduction of social and economic development. The purpose of socio-economic development is to provide the public with services and products that meet expected standards, and to strive for continuous improvement of service quality and increasing public satisfaction. Therefore, measures such as strengthening self-control based on the internal circulation of service quality, constructing mechanisms for interaction and feedback between communication strategies and service quality perception, and establishing an evaluation system for government policies and market forces should be taken to achieve high-quality socio-economic development, help solve employment problems, and truly meet the needs of the people.

Keywords

Incomplete Employment; Communication Strategy; High Quality Development; Public Satisfaction