Author(s)

Junhao Zhang

Corresponding Author

Junhao Zhang

Abstract

With the entry of artificial intelligence technology into a new era, the cultural and creative industry has also entered a stage of high-quality development. Focusing on the innovative development concept guided by market demand, it is necessary to propose a demand for cultural and creative products and services that better meet consumer experience. Based on the dynamic evolution of artificial intelligence technology development, a theoretical analysis framework for developing cultural and creative industries is constructed according to the internal logic of technological innovation and market feedback. This framework can explain the development mechanism of cultural and creative industries jointly generated by the innovation mechanism and quality cycle mechanism of artificial intelligence and consumer participation, and continue to explore the possibility of moving towards high-quality development goals from the perspective of quality changes and practical deduction of cultural and creative industry development. Developing the cultural and creative industry aims to provide consumers with cultural and creative products that meet expected standards, committed to continuously improving product quality and enhancing consumer satisfaction. To this end, measures such as strengthening quality control based on the internal circulation of product quality, constructing mechanisms for interaction and feedback between consumers and product quality perception, and establishing an evaluation system between consumers and products should be taken to achieve high-quality development of the cultural and creative industry, promote industry upgrading, and truly meet consumer needs.

Keywords

Artificial Intelligence; Cultural and Creative Industries; Innovation Mechanism; High-Quality Development