Author(s)

Leng Jing

Corresponding Author

Leng Jing

Abstract

The era of big data has derived a variety of more advanced communication methods. The improvement of big data technology and the innovation of communication methods have greatly affected many fields, including national music. The dissemination and inheritance of national music is an important issue that needs to be paid attention to in the current process of social development, and the communication mode of national music lacks information technology and innovation. Under the background of communication difficulties in today's big data era, only by truly recognizing the challenges faced by national folk music and innovatively improving its communication mode, Can promote its better dissemination and inheritance, and help the national music culture effectively get out of the dilemma. This paper effectively analyzes the communication problems of national music culture in the era of big data, and obtains more scientific and effective communication countermeasures according to the actual situation, so as to achieve the prosperity and development of national music culture.

Keywords

Big data era; National music; Inheritance; Problems; strategy