Author(s)

Sen FANG

Corresponding Author

Sen FANG

Abstract

The continuous development of my country's society and economy has effectively improved people's daily life. With the diversified changes in people's behavioral requirements for entertainment, shopping, and leisure, coupled with the promotion and use of the Internet, more novel business models have been created. It has begun to appear, and a new business model is "new retail". This business model is developing at a rapid pace. This article will first understand the content of the specific concept of "new retail", then analyze the current situation of the supply and demand of chain management professionals under the new retail business model, and then look for problems in the current chain operation management talent training under the new retail business model. Finally, think about how to build a chain operation management talent training model under the new retail business model.

Keywords

New retail business model, chain operation management, professional talent training