Author(s)

Peng Zhao

Corresponding Author

Peng Zhao

Abstract

China is a world sports power, however, the football sport is a weak point. Vigorously developing campus football has become a strategic measure of our country, and it is also one of the important goals to realize the Chinese dream and build a sports power. At present, although the development of campus football in China has been advancing steadily, some problems have been exposed in the process of development. On the whole, there are still many problems in the development of campus football in China, and the current situation is not optimistic. The author combined with their own experience, through consulting all kinds of references, carefully analyzed the current situation of the development of college campus football, and analyzed all kinds of influencing factors, and then put forward a series of innovative countermeasures from multiple angles, to build a new model in line with the requirements of the development of University campus football, hoping to benefit the development of college campus football.

Keywords

University campus, Football, Innovation, Strategy