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Web of Proceedings - Francis Academic Press
Web of Proceedings - Francis Academic Press

Research on Reading Promotion of University Libraries in the Perspective of Weak Communication

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DOI: 10.25236/ICHCAD.2020.118

Author(s)

Han Chunxia

Corresponding Author

Han Chunxia

Abstract

Weak communication provides more information sources for reading promotion in university libraries, and also has an important impact on students' reading needs, and its reading habits have also changed. Under the weak communication, the university library should adapt to the development step, through the innovation reading service way, positively expands the reading area to, creates the Internet exchange platform, causes the reading promotion to be more interactive. It can also improve the reading promotion of university libraries from the perspective of weak communication by establishing relevant reading subject columns. This paper studies the significance of reading promotion in university libraries from the perspective of weak communication, and analyzes the problems in the process of promotion and the strategies to promote the promotion.

Keywords

Weak Communication +; College Library Reading Promotion; Strategies