Author(s)

Xiaohan Jiang, and Siqi Wang

Corresponding Author

Siqi Wang

Abstract

Media literacy education is still in its infancy in China. China has made some explorations on the institutional framework and development methods of media literacy education. Scholars in the field of news communication focus on establishing an independent curriculum system, while pedagogic researchers pay attention to the role of media literacy education in the entire education system, which is usually considered as part of quality education. Mass media is increasingly popular and plays an increasingly important role in social life. Active contact with and use of mass media have become an indispensable part of modern life. The presentation of mass media culture is becoming more and more diversified. Cultural exchanges among different nationalities and regions are becoming more and more frequent due to the promotion of media. The media literacy education comes from the urgent need of reality. Therefore, cultivating the multi-cultural consciousness of the mass media audience should be the content of media literacy education. Based on the experience of foreign countries, this paper puts forward some principles of disrespectful education mode which are in line with China's national conditions.

Keywords

Media literacy, Mass media, Education model