Author(s)

Jing Yu, Chiou-Fong Wei

Corresponding Author

Jing Yu

Abstract

This study was aimed to explore the impact of teaching quality on children's learning satisfaction in Guangdong for-profit educational training institutions (PETIs). We adopted Delphi method and analytic hierarchy process (AHP) to collect and extract the teaching quality indicators from education scholars and practice experts. Partial least squares method (PLS) was used to analysis 862 valid questionnaires. The results found that, in terms of parents perceived the importance of teaching quality, the training price positively affected teaching methods, professional teacher and curriculum materials. The teaching methods positively affected teaching methods and curriculum materials. The professional teacher positively affected curriculum materials and teaching methods. In addition, the importance of curriculum materials and teaching methods positively affected children learning satisfaction. Finally, this study proposes relevant theoretical implications and practical applications.

Keywords

For-Profit Education Training, Teaching Quality, Learning Satisfaction